Nadra Sarief appointed Commercial Manager at SAB-profiel

As of 1 August 2026, Nadra Sarief has been appointed Commercial Manager of SAB-profiel. In this role, she succeeds Louis Souffront. Nadra will be responsible for the commercial management of SAB-profiel in the Netherlands and will additionally oversee the commercial coordination of SAB’s German branch.

“Nadra has proven herself over the past years to be a strong commercial professional and an inspiring leader. We are confident that in her new role she will make an important contribution to the continued growth of SAB-profiel and the strengthening of our customer relationships,” says Govert Kockelkoren, Managing Director of SAB-profiel.

Previously, Nadra served as Head of Internal Sales Benelux at SAB-profiel. In this position, she distinguished herself through her strong commercial insight, customer-focused approach, and collaborative leadership style.

“I am very much looking forward to contributing further to the growth and development of SAB-profiel in this new role. Over the past four years, I have experienced how much we can achieve by combining knowledge, experience, and enthusiasm. The saying, ‘If you want to go fast, go alone; if you want to go far, go together,’ is something that truly reflects who I am. Together with our colleagues, customers, and partners, I want to build lasting relationships, seize commercial opportunities, and further strengthen our market position,” says Nadra Sarief.